As part of its third-annual Delivery Index, digital ordering solutions firm Tillster surveyed 2,000 quick-service and fast-casual restaurant customers to learn more about their delivery preferences and habits. It’s likely no surprise that customers indicated they’d order from their favorite QSR and fast-casual restaurants if more brands offered delivery.
Consumers expect to order books, toys, shoes and anything else they want online and have it show up at their doors quickly and inexpensively. Restaurants and grocers are rushing to satisfy the exact same demand. They’re having a hard time. A hungry customer in Denver might order a $9.99 Cuban sandwich from Panera Bread Co., which can arrive at her door in about 30 minutes.
Tillster, the global leader in digital ordering and engagement solutions for restaurants, released its third annual Delivery Index, revealing how Quick Service (QSR) and Fast Casual restaurants can use delivery to drive orders and build customer loyalty.
For multi-unit restaurant operations, the word "coupon" can be controversial. Some restaurant brands hesitate to integrate couponing into their overall digital strategy. Others find digital coupons are one of the most viable and valuable opportunities in the marketing mix. Thanks to the growth in multi-channel marketing streams, and the data they produce, digital coupons are helping brands to achieve not only more orders, but more customers and more real revenue.
Once you’ve successfully gotten guests to download your mobile app, a lot of great things can happen for your restaurant. You can gather and use a multitude of data to better serve smarter marketing. You can drive incremental visits, encourage infrequent guests to return more often and get additional dollars out of frequent ones.
Because consumers are busier than ever, it is crucial for restaurateurs to respond to expectations for digital ordering options, including online and mobile ordering systems, in-store kiosks, and integrated carry-out and delivery services. While many restaurants are adopting ordering technologies, operators are often confused by how to get started. Digital ordering is a relatively new option for most companies, and the market is evolving rapidly.
Take a look at your phone. How many restaurant apps have found their way onto your screen? Whether that number is zero or dozens, it’s a number that is likely on the rise. Restaurant brands around the world are revamping their digital customer experiences to include the digital ordering and loyalty programs customers increasingly expect from restaurant mobile applications.
Tillster, the global leader in digital ordering and engagement solutions for restaurants, announces its partnership with Freddy’s Frozen Custard & Steakburgers to enhance its guest experience with digital offerings including responsive web and mobile ordering and a loyalty program. Tillster’s platform offers Freddy’s the ability to scale over time, ensuring adoption from guests coast-to-coast as the brand continues to grow.
LOS ANGELES, July 9, 2018 /PRNewswire/ -- In its new Digital Coupons and Loyalty Index, Tillster -- the global leader in digital ordering and engagement solutions for restaurants -- examines how a restaurant's digital coupons or loyalty strategy can help them to grow sales and engage with customers.
A majority of quick-service and fast-casual customers prefer to order directly from a restaurant website or mobile app versus a third-party service, a notable finding from Tillster’s Delivery Index study.