Customers aren’t looking for any generic ordering experience, either; they want one that reflects their own tastes and interests as well as the brand’s personality. With that in mind, this article will discuss how QSR brands can create an online ordering experience that resonates with today’s guests.
Guest retention – transforming customers from one-and-done diners to regular visitors – has become a hot topic in the food service industry. And no wonder: The hospitality, travel, and restaurant industry has the lowest customer retention rate across all the industries surveyed by Shopify. That rate is 55%, which leaves a lot of room for improvement.
Consistency is key for delivering on the demands for a phygital restaurant experience, according to the second annual 2024 Phygital Index Report released today by Tillster, a leading global provider of unified commerce solutions for restaurant brands. Tillster’s sixth annual consumer index uncovers what consumers are seeking from their dining experiences when it comes to digital ordering, self-service kiosks, delivery, pickup, coupons, loyalty programs, and more.
Discover the future of dining experiences with the emergence of "phygital" interactions – the perfect fusion of physical and digital elements that customers now crave.
In a post-COVID world, consumers seek both in-person and digital engagements. The restaurant industry, especially quick-service restaurants (QSRs) and fast-casual establishments is witnessing a strong demand for phygital experiences. Diners desire the warmth of physical hospitality and human connection, coupled with the convenience and personalization offered by digital interfaces.
For our most recent consumer index report, we surveyed 1,000+ QSR and fast-casual customers, delving into key touchpoints that elevate dining experiences – self-service kiosks, web and mobile ordering, and delivery and pickup services.
If you’re thinking about your QSR’s digital transformation and global expansion, you know there are many moving parts in the process. One of the core factors in both digital transformation and international expansion is your tech stack. Technology systems that are robust, flexible, scalable, and streamline are essential to continued growth. In this article, we’ll examine how you can create a tech system that will promote sustainable international growth.
Self-service has been around for years in the restaurant industry, and we’re not just talking about helping yourself from the buffet or salad bar. In Europe and Asia, self-service kiosks have been a common sight for much longer than they have in North America. And here’s a little secret: Self-service tech can solve more than one restaurant problem. In this article, we’ll talk about the most common self-service tech options and how restaurant operators can use them to reduce costs while improving guest experience.
This year, 64% of Americans are planning on ordering at least part of their holiday meal from a restaurant; 37% will have the restaurant do the entire meal. Meanwhile, regular and local customers are out shopping, doing errands, and stopping by their favorite QSR and fast-casual restaurants. How can restaurant operators plan for a successful holiday season? And what can they do to turn this seasonal surge into long-term increases? In this article, we’ll discuss 9 expert tips to making the most of the holiday rush.
Digital transformation has become a major goal for the QSR industry. It’s no longer a competitive differentiator or a “nice to have”; it’s how business is conducted and what customers expect. Thus, 71% of food service businesses said that digital transformation is the most important factor in organizational agility. In the current landscape, digital transformation has powered greater personalization and flexibility in how brands interact with each customer. And customers expect this personalization across industries. This creates both challenges and opportunities for QSRs. In this article, we’ll examine four essential steps in the digital transformation process:
Discover the future of dining experiences with the emergence of "phygital" interactions – the perfect fusion of physical and digital elements that customers now crave.
In a post-COVID world, consumers seek both in-person and digital engagements. The restaurant industry, especially quick-service restaurants (QSRs) and fast-casual establishments is witnessing a strong demand for phygital experiences. Diners desire the warmth of physical hospitality and human connection, coupled with the convenience and personalization offered by digital interfaces.
For our most recent consumer index report, we surveyed 1,000+ QSR and fast-casual customers, delving into key touchpoints that elevate dining experiences – self-service kiosks, web and mobile ordering, and delivery and pickup services.
Today Tillster, a global leader in digital ordering, delivery, couponing, and loyalty solutions, unveils the findings of its 2023 Phygital Index Report. As Tillster’s fifth annual consumer index, the report helps QSR and fast casual decision-makers shape their engagement strategies by uncovering what consumers are seeking from their dining experiences when it comes to delivery, self-service kiosks, digital ordering, loyalty programs, and more.
One of the major facets of a successful international expansion is localization: tailoring your menu, customer experience, software, and operating process in general to a new locale. As it turns out, there is a lot more to say about localization and its importance. In this article, we’ll do a deep dive into localization and your restaurant’s order management system (OMS).
