Tillster’s 2024 Phygital Index Report Reveals Diners’ Expectations for Digital and In-Person Restaurant Experiences

Tillster’s 2024 Phygital Index Report Reveals Diners’ Expectations for Digital and In-Person Restaurant Experiences

Consistency is key for delivering on the demands for a phygital restaurant experience, according to the second annual 2024 Phygital Index Report released today by Tillster, a leading global provider of unified commerce solutions for restaurant brands. Tillster’s sixth annual consumer index uncovers what consumers are seeking from their dining experiences when it comes to digital ordering, self-service kiosks, delivery, pickup, coupons, loyalty programs, and more.

Tillster Phygital Index Report Q2 2024

Tillster Phygital Index Report Q2 2024

Discover the future of dining experiences with the emergence of "phygital" interactions – the perfect fusion of physical and digital elements that customers now crave.

In a post-COVID world, consumers seek both in-person and digital engagements. The restaurant industry, especially quick-service restaurants (QSRs) and fast-casual establishments is witnessing a strong demand for phygital experiences. Diners desire the warmth of physical hospitality and human connection, coupled with the convenience and personalization offered by digital interfaces.

For our most recent consumer index report, we surveyed 1,000+ QSR and fast-casual customers, delving into key touchpoints that elevate dining experiences – self-service kiosks, web and mobile ordering, and delivery and pickup services.

How To Create A Unified Tech Landscape For Global Expansion

How To Create A Unified Tech Landscape For Global Expansion

If you’re thinking about your QSR’s digital transformation and global expansion, you know there are many moving parts in the process. One of the core factors in both digital transformation and international expansion is your tech stack. Technology systems that are robust, flexible, scalable, and streamline are essential to continued growth. In this article, we’ll examine how you can create a tech system that will promote sustainable international growth. 

Self-Service Tech Is Your Path To Reducing Costs & Improving Guest Experiences

Self-Service Tech Is Your Path To Reducing Costs & Improving Guest Experiences

Self-service has been around for years in the restaurant industry, and we’re not just talking about helping yourself from the buffet or salad bar. In Europe and Asia, self-service kiosks have been a common sight for much longer than they have in North America. And here’s a little secret: Self-service tech can solve more than one restaurant problem. In this article, we’ll talk about the most common self-service tech options and how restaurant operators can use them to reduce costs while improving guest experience.

Restaurant Holiday Survival Guide: 9 Expert Strategies To Thrive During The Holiday Season

Restaurant Holiday Survival Guide: 9 Expert Strategies To Thrive During The Holiday Season

This year, 64% of Americans are planning on ordering at least part of their holiday meal from a restaurant; 37% will have the restaurant do the entire meal. Meanwhile, regular and local customers are out shopping, doing errands, and stopping by their favorite QSR and fast-casual restaurants. How can restaurant operators plan for a successful holiday season? And what can they do to turn this seasonal surge into long-term increases? In this article, we’ll discuss 9 expert tips to making the most of the holiday rush.

4 Digital Transformation Strategies For Quick-Service Restaurants

4 Digital Transformation Strategies For Quick-Service Restaurants

Digital transformation has become a major goal for the QSR industry. It’s no longer a competitive differentiator or a “nice to have”; it’s how business is conducted and what customers expect. Thus, 71% of food service businesses said that digital transformation is the most important factor in organizational agility.  In the current landscape, digital transformation has powered greater personalization and flexibility in how brands interact with each customer. And customers expect this personalization across industries. This creates both challenges and opportunities for QSRs. In this article, we’ll examine four essential steps in the digital transformation process: 

Tillster Phygital Index Report Q3 2023

Tillster Phygital Index Report Q3 2023

Discover the future of dining experiences with the emergence of "phygital" interactions – the perfect fusion of physical and digital elements that customers now crave.

In a post-COVID world, consumers seek both in-person and digital engagements. The restaurant industry, especially quick-service restaurants (QSRs) and fast-casual establishments is witnessing a strong demand for phygital experiences. Diners desire the warmth of physical hospitality and human connection, coupled with the convenience and personalization offered by digital interfaces.

For our most recent consumer index report, we surveyed 1,000+ QSR and fast-casual customers, delving into key touchpoints that elevate dining experiences – self-service kiosks, web and mobile ordering, and delivery and pickup services.

Tillster’s 2023 Phygital Index Report Reveals Diners’ Expectations for Digital and In-Person Restaurant Experiences

Today Tillster, a global leader in digital ordering, delivery, couponing, and loyalty solutions, unveils the findings of its 2023 Phygital Index Report. As Tillster’s fifth annual consumer index, the report helps QSR and fast casual decision-makers shape their engagement strategies by uncovering what consumers are seeking from their dining experiences when it comes to delivery, self-service kiosks, digital ordering, loyalty programs, and more.

Going International? 3 Reasons Why Your OMS Needs Localization Features

Going International? 3 Reasons Why Your OMS Needs Localization Features

One of the major facets of a successful international expansion is localization: tailoring your menu, customer experience, software, and operating process in general to a new locale. As it turns out, there is a lot more to say about localization and its importance. In this article, we’ll do a deep dive into localization and your restaurant’s order management system (OMS). 

3 Needs To Know About International Restaurant Expansion

3 Needs To Know About International Restaurant Expansion

Your QSR or fast-casual restaurant has really blossomed in your country. It’s time to expand, and you’re thinking internationally. What should you consider before making that big leap? In a recent episode of Digital Dish, we talked with Tillster CMO Hope Neiman about the challenges of taking a restaurant chain multi-national. Hope has a deep background in this area and shared some fascinating insights on what brands need to know to make a successful expansion. We’ve distilled some of the key points in this article.

6 Benefits of Giving Your Restaurant Guests Single User IDs

6 Benefits of Giving Your Restaurant Guests Single User IDs

No one will argue that a high-performing tech stack is crucial to quick service and fast casual restaurant operations. It streamlines the flow of information between the front and back of the house, reduces errors, increases efficiency, and promotes a good customer experience.

There are multiple ways to ensure this information flow is working smoothly; one of them is assigning customers a single user ID within your restaurant’s ecosystem. This provides a variety of benefits, including enhancing personalization and influencing the guest’s path to purchase. It also increases your restaurant’s current and future ROI. But before we delve into the reasons why you’d want to assign customers unique user IDs, let’s explain what these IDs are and how they work.