Freddy’s Frozen Custard & Steakburgers partnered with Tillster to tackle a common challenge with its mobile app. As one of the fastest-growing franchises in the U.S., Freddy’s was looking to increase engagement in its app by building awareness of mobile ordering capabilities through multichannel marketing and loyalty incentives. We’re familiar with this request at Tillster, and we were happy to jump in and get them on track.
5 Ways Online Ordering Can Increase Your Restaurant Sales
2016: The Year of Online Ordering
For years I've dreaded Black Friday. Long lines, crazed shoppers, and crowded malls make me want to hunker down at home with leftover turkey and wait for the chaos to subside. But this year offered a glimmer of hope. There was a dramatic shift in Black Friday purchases, as retailers garnered a record $3 billion in online Black Friday sales - 21.6% more than in 2015.* But how does online ordering help restaurants?
Restaurant Technology: Suitable For All Ages
Today, the words millennial and technology are probably paired together more often than "peanut butter" and "jelly". So it's easy for restaurants to be hyper focused on millennials when considering digital ordering platforms. But new research conducted by Tillster shows that restaurants could be missing a huge opportunity by not also taking into account older generations.
