2025 Phygital Index Report

Our data-packed eBook dives into the ways consumers interact with QSR and fast casual brands today.

Make every phygital interaction count.

Get the free ebook

Make every phygital interaction count.

Get the free ebook

Ready to gain actionable insights
into the evolving QSR and fast casual landscape?

Ready to gain actionable
insights into the evolving QSR
and fast casual landscape?

Explore the following key areas

Ordering Behavior

When are consumers ordering? How are they placing their orders (e.g., in-app, at the counter, via kiosk)? What factors influence their ordering decisions?

Restaurant Visits

When and how are consumers choosing where to go? How are their choices influenced by value, price, promotions, dietary preferences, and other factors?

Cross-Channel Loyalty

How are consumers engaging with QSR brands across different channels, including mobile apps, kiosks, web and loyalty programs

The Quick Service Restaurant and Fast Casual landscapes are evolving faster than ever. Rising costs, shifting consumer habits, and new digital engagement behaviors are reshaping expectations—and redefining what success looks like. Price alone is no longer the only barrier to attracting customers; today's consumers are driven by a complex set of factors, from changing definitions of value to deeper digital connections and the powerful influence of social media. To thrive in this dynamic environment, brands must not just respond—they must anticipate and strategically adapt. Discover how your brand can navigate these shifts and stay ahead of the curve.

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Tillster's unified commerce platform?

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